RFID in Textiles: Primo1D Reveals the Story Behind Invisible Traceability

Inventory discrepancies of up to 20%, a mandatory EU digital product passport arriving in 2027, a global market growing 30% a year… In an interview with Informations Entreprise (issue n°193), Valériane Henry (Business Manager) and Boris Vigaud (CEO of Primo1D) discuss the deep shifts reshaping textile retail — and how our E-Thread™ technology addresses them.

Why the traceability has become a top priority for the textile industry

Since the Rana Plaza tragedy in 2013, traceability has become a top priority for the textile industry. Today, regulatory pressure is intensifying with the arrival of the EU Digital Product Passport (DPP), expected in 2027, which will make full lifecycle traceability mandatory for all products.

In this interview, our experts explain how UHF RFID is already transforming the sector — from inventory management at Decathlon to self-checkout — and why our E-Thread™ tag, woven directly into garment seams and able to withstand over 100 home washes, stands apart from every existing solution on the market.

They also revisit our project with NABAIJI (a Decathlon brand) on eco-designed, recyclable swimwear — validated by CETI — along with our production ambitions: 40 million tags per year by mid-2026, in a global market already selling 45 billion tags annually.